[ THE PRESS RELEASE ]
The Ultimate LTD – designed by Tino Pohlmann – encapsulates a story that connects the design of the bike with the artist’s personal touch. While looking over old contact sheets with Canyon graphic designer Lukas Beck during a workshop, Pohlmann had the idea for his design of the Ultimate LTD. He used to mark particularly expressive pictures with red sticker dots on his contact sheets to select the negatives he would turn into larger prints. This ritual is how the striking artwork for the top tube of the Ultimate LTD came to be: A section of such a contact sheet is screen printed on the greyscale gradient. The red marking dot is the pivotal design element and is positioned overlapping the seat stay, seat tube, and rear wheel.
On the bike, the unique Ultimate CF SLX frame is fitted with a 12-speed wireless SRAM Force eTap AXS gruppo and Canyon’s own CP10 carbon cockpit. Zipp’s outstanding 404 wheels round out the offering. They harmonize perfectly with the bike’s design and combined with Continental GP5000 tires, also deliver top performance at a low weight.
This limited edition model was made available November 5th, in a run of just 50 bikes. All 50 sold in less than 24 hours!
SINCE THE INITIAL RELEASE OF THE CANYON POHLMANN/GALIBIER BIKE, WE CAUGHT UP WITH TINO RECENTLY AND ASKED HIM ABOUT THIS UNIQUE COLLABORATION…
Tino, all 50 bikes sold out in less than 24 hours. Did that surprise you and will we see more made? I was surprised that it sold out so quickly, but I am ecstatic that the unique bikes made their way to new owners. Unfortunately, there will be no more production of the Galibier bike, as it was always set up as a unique design with limited production. That’s where it stands!
You have been working with Canyon for a while, is this the first time you have collaborated on a project/bike with them? No, it is not the first time that we have put a special edition together. In 2013, the “Captured.” bike was put together in time for the Tour with a run of just 21 bikes. All 21 sold out in one day!
Where did the idea of working on artwork for a special bike come from? From Canyon with designer Lukas Beck who approached me in January 2020 with the idea and the question of whether I could come up with a unique design for a bike (scroll through the gallery above to check out Tino’s creation). Like the “Captured.” bike but with a bigger production run. It’s the “Pohlmann” bike and needless to say, I am very, very pleased with how it all came together.
Many pro riders tape race routes to their stem or top tube to show them the next climb or section of the race. Was that at all an inspiration for you with using the contact sheet/images on the top tube? Yeah! That’s such a tradition, and it was definitely an inspiration for me. On the “Captured.” bike I had the chapters of my book on the top tube. This time the bike is dedicated to the Col du Galibier, so I opted for a contact sheet based on my roots in analog photography.
How many different variations did you come up with before you decided that the bike we see now was the one you wanted most? It was exactly the second variation! With the first rendition we tried a lot with light edges and shadows, which was interesting looking, but the second idea was simply stronger and more convincing to us.
What was the hardest part about creating this? The hardest part I would say was getting the colors to match. I really wanted the signal red, derived from the red adhesive dots to really pop, and I think it does. The screen printing on the top tube is still a special thing and was tough to get it to look right on the tube shape, but Lukas Beck played to all of his strengths in order to implement it perfectly. I think he pulled it off perfectly!
The booklet that comes with the bike is also an interesting part of the project. You are no stranger to books, booklets and magazines. Was this booklet also a fun part of the project or more intensive than the bike collaboration? I am really pleased with the book. I have to admit that Canyon’s editorial team around brand designer Andreas Herrmann did that very, very well, and it was also a little surprise for me that they produced it in such a high quality. The whole artist editions project has become a real team sport with great teamwork similar to a bike race.
Can we expect more collaborations between you and Canyon with bikes? I sure hope so! I had a really great time. I worked with so many talented people at Canyon–it’s really inspiring.
Tell us what’s next for you and how things are going right now in Germany. I will use the winter months to prepare conceptually for 2021, in addition to some exciting photo productions that are still pending for 2020. I will also continue to focus on collected.photo–a quasi-curated digital exhibition room and shop. I have also started another extensive book project for my 20th Tour de France (2023), which I plan piece by piece–like a stage play. But there are still many stages before I reach Paris, and I am currently still in the prologue!
At the moment we have a bit of a lock down in Germany. The feelings are mixed, but optimism is spreading among many and also the market and the jobs in photo business are increasing. I, as a friend of the mountains, would say things are looking up, even if Covid-19 is not going to make this an easy winter.
[Tino Pohlmann is an incredible photographer and friend/contributor to Peloton magazine. His images have appeared in many issues of Peloton including our yearly Photo Annual. Check out his page here.]